"aidan" typefaceAidan Toole Serif Logo
Aidan Toole Serif Logo"aidan" typeface
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About Me
Designing since 2016. I’m a Senior Product Designer living in New York City. I have a background in graphic design and in my spare time I perform improv, create posters and make mixed drinks. Let’s get in touch.
Performing since 2021. Improviser and comedy writer trained through Squirrel and Upright Citizens Brigade (UCB). You can find me performing on the improv team “Siblings” (Cagematch, Hartford Improv Fest, PIT IndieFest).
Want to connect? Email me or schedule time to chat.
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• Current Role
📬 Get in Touch
Growing Facebook Watch
Designing for Entertainment experiences in International markets and growing the product in new and exciting places.
Evolving Facebook Reels
• Current Role
Designing consumption and engagement experiences for Facebook Reels, Facebook Live, and more.
Macbook with F.D.S. design canvas
Building out Design Systems
At Facebook I designed and documented components for In-Product Communication.
📬 Get in Touch
Redefining sports streaming
At Fantasy I prototyped high fidelity experiences for FuboTV. See the full project below.
🔗 See Case Study
notes from interning at Fantasy
Pushing limits with Fantasy
While at Fantasy I worked on various projects, from Royal Caribbean to LG.
📬 Get in Touch
Additional Work
RECOMMENDATIONS
“Aidan pushed the team to take a broader perspective to the problems and solutions we were considering, instead of just focusing on [a smaller subset], which was the right call. He then helped frame up the strategic narrative, which strengthened the story on this complex, high-ambiguity problem space and helped us align with Leads. Aidan sets himself apart from other designers, in my experience, by going deep on not only design but also strategy."

– Greg Reiner, Product Manager on Social Video
“I had the pleasure of working with Aidan on several design projects. During that time, he set a high standard for his own quality of work, and his contributions were impactful. He was such a great person to work with and would be an excellent contributor to any design team.”

– Jaleh Afshar, Product Design Manager at Facebook
“Aidan has a great attitude and is willing to take challenging tasks. He and I have worked on the daily basis, and I was impressed by what he has grown and contributed. He pays attention to the industry evolving and soft skills which make him outstanding.”

– Yuwei Fu, Senior Designer at Amazon
“Aidan is able to work effectively both independently and as part of a team and is seemingly able to adapt his broad range of skills to any task. His natural skills in leadership and organisation really impressed me and he would be a valuable asset to any employer.”

– Jim MacPhail, Founder and Director of BearingProTools
“Aidan is one super cool human.”

– Dann Petty
“I had the pleasure of working with Aidan on several design projects. During that time, he set a high standard for his own quality of work, and his contributions were impactful. He was such a great person to work with and would be an excellent contributor to any design team.”

– Jaleh Afshar, Product Design Manager at Facebook
“Aidan has a great attitude and is willing to take challenging tasks. He and I have worked on the daily basis, and I was impressed by what he has grown and contributed. He pays attention to the industry evolving and soft skills which make him outstanding.”

– Yuwei Fu, Senior Designer at Amazon
“Aidan is able to work effectively both independently and as part of a team and is seemingly able to adapt his broad range of skills to any task. His natural skills in leadership and organisation really impressed me and he would be a valuable asset to any employer.”

– Jim MacPhail, Founder and Director of BearingProTools
“Aidan is one super cool human.”

– Dann Petty
RECOMMENDATIONS
Test test
“Aidan has a great attitude and is willing to take challenging tasks. He and I have worked on the daily basis, and I was impressed by what he has grown and contributed. He pays attention to the industry evolving and soft skills which make him outstanding.”

– Yuwei Fu, Senior Designer at Amazon
“Aidan is able to work effectively both independently and as part of a team and is seemingly able to adapt his broad range of skills to any task. His natural skills in leadership and organisation really impressed me and he would be a valuable asset to any employer.”

– Jim MacPhail, Founder and Director of BearingProTools
“Aidan is one super cool human.”

– Dann Petty
“I had the pleasure of working with Aidan on several design projects. During that time, he set a high standard for his own quality of work, and his contributions were impactful. He was such a great person to work with and would be an excellent contributor to any design team.”

– Jaleh Afshar, Product Design Manager at Facebook
“Aidan has a great attitude and is willing to take challenging tasks. He and I have worked on the daily basis, and I was impressed by what he has grown and contributed. He pays attention to the industry evolving and soft skills which make him outstanding.”

– Yuwei Fu, Senior Designer at Amazon
“Aidan is able to work effectively both independently and as part of a team and is seemingly able to adapt his broad range of skills to any task. His natural skills in leadership and organisation really impressed me and he would be a valuable asset to any employer.”

– Jim MacPhail, Founder and Director of BearingProTools
“Aidan is one super cool human.”

– Dann Petty
"aidan" typefaceAidan Toole Serif Logo
headshot
About Me
Designer & People Person
Designing since 2016. I’m a Senior Product Designer living in New York City. I have a background in graphic design and in my spare time I perform improv, create posters and make mixed drinks. Let’s get in touch.
Performing since 2021. Improviser and comedy writer trained through Squirrel and Upright Citizens Brigade (UCB). You can find me performing on the improv team “Siblings” (Cagematch, Hartford Improv Fest, PIT IndieFest).
Want to connect? Email me or schedule time to chat
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